Edited by Charles Style, Nicholas Beale and David Ellery
Few areas are more strategic than war – the word ‘strategy’ has its roots in the ancient Greek for ‘general’ (strategos). Warfare’s lessons for modern strategy are updated in a new book from Gower – In Business and Battle.
The UK’s Royal College of Defence Studies’ (RCDS) annual programme unites senior personnel from around the world who are preparing for the highest responsibilities in civilian and military spheres.
Each year, representatives of some 50 countries share on average more than 1,000 years of experience in some of the most complex and demanding environments on earth. In Business and Battle is the synthesis of the expert analysis and experience of participants in that programme, tested and sharpened by extensive international fieldwork, and coupled with contributions by first-rate presenters. It deals with strategy and top level strategic leadership together and views them from multinational, multicultural and multisectoral perspectives. In so doing, the book pushes the boundaries beyond a mere description of commercial, civilian and military strategic environments; it provides extensive and deep insights into how to interpret and shape those environments.
“This book … has salutary lessons for those who run armies and those who run companies and even countries,” says Lord Robertson of Port Ellen.
Andrew Hill of the Financial Times, points out that modern military alliances “have to be, if anything, more complex, more collaborative and more adaptable than many business combinations”.