Fifty years ago the concept of a business strategy did not exist. In this book former managing editor of Fortune magazine Walter Kiechel tells the story of the four men who invented corporate strategy as we know it.
Bruce Henderson, founder of Boston Consulting Group, Bill Bain, creator of Bain & Company, Fred Gluck, managing director of McKinsey & Company and Michael Porter, Harvard Business School Professor are at the centre of this story.
Kierchel reveals how they, and their organisations, changed the way we think about business and transformed the strategic landscape. It also charts the rise of the major consulting firms led by some of these iconoclasts, and explores the dramatic impact this small number of individuals have on the way we think about and implement strategy.
The combination of an exploration of the individuals, their ideas and their businesses makes this a useful addition to the library of both the experienced strategist with an interest in the personal history of some of the greatest names of the industry, and the business school student or newcomer who is looking for an understanding of some of the key frameworks these individuals devised.
Members of the SPS can get a 20% discount on The Lords of Strategy. To order, telephone McGraw-Hill on: 01628 502700 with your credit card details and quote special offer code SLOS10. The offers end May 2011.