He has an MBA from Strathclyde University, and extensive experience in strategy formulation and implementation, strategic performance, transformation, restructuring, and corporate finance projects gained with Ernst & Young and Deloitte & Touche in Abu Dhabi.
Why is the SPS Fellowship important to you?
Fellowship provides professional recognition for myself and my employer. It demonstrates that the strategic planning and management approach implemented in the company is in line with international strategic planning practices. This will add value to our company by improving the trust of all stakeholders who invest in or work with the company.
How important is the increasing professionalisation of strategy?
The board of directors jointly with the chief executive officer are responsible for the company strategy. For a variety of reasons, including the time constraints of the executives, they have depended on professional and international strategic planning consulting firms to help them in developing their strategy.
However, this left them with the question of implementing strategy. For that reason the company created its own strategic management office, which assists the executives with the strategic management processes (strategic planning, strategy implementation, strategy monitoring and control).
Having internal strategy professionals makes the increasing professionalisation of strategy essential. Companies want to ensure that their internal professionals are implementing the strategic planning and management approach, using the latest strategic planning/implementation/performance tools and techniques, with knowledge of the latest strategic planning and management issues and solutions, while sharing their own knowledge and experience with other strategy professionals.
What developments in strategic planning particularly interest you?
I am most interested in using technologies in strategic planning, including the applications used in conducting SWOT analysis, competitive analysis, planning and report writing, scorecard monitoring, and so on. In my opinion, the technology improves the reliability of the strategic analysis and the quality of the strategic plan.
NB: Fellowship application is now available online, for more information please click here.